Just Add Power MaxColor 4K60 Series 2 Wins Best of Show at ISE 2023

The 4K60/4:4:4/ 36-Bit-Color Transmitters and Receivers Boast Even More Capabilities Than the Original 2022 Award-Winning MaxColor Series 1

SEMINOLE, Fla. — Feb 9, 2023 — Just Add Power, a leader in AV-over-IP distribution, today
announced that the company’s MaxColor™ 4K60 Series 2 transmitters and receivers were
recognized with Best of Show honors from Sound & Video Contractor (SVC) magazine at ISE
2023 in Barcelona. Winners were selected based on the merits of innovation and performance
and the awards were presented during the show.

“When we created MaxColor Series 1, it was highly anticipated and even won the 2022 Best of
Show at ISE Award,” said Taft Stricklin, sales team manager at Just Add Power. “Series 2 built
upon the innovation that Series 1 introduced, delivering the premium features, maximum
performance, and unbelievable quality needed for the most demanding projects. We’re honored
to once again be named as one of SVC’s Best of Show solutions at ISE.”

Just Add Power’s new MaxColor Series 2 solutions include all the features and benefits of the
MaxColor Series 1 products with even more capabilities to support the most robust applications.
With MaxColor Series 2, 4K60/4:4:4/36-bit color video can be distributed over a 1GB managed
network using existing Cat X (Cat 5e minimum) cable, or over 10G fiber cable, so that
integrators can use the cable that best fits their projects. It also boasts power over USB-C,
supporting, for example, a USB web camera signal over IP. With the new ARC feature from Just
Add Power, installers can easily send audio from a TV connected to a MaxColor 2 receiver and
across the network to another MaxColor 2 receiver — connected to an audio-video receiver or
other ARC-enabled amplifier — making project design even easier and more flexible.
The MaxColor 4K60 Series 2 transmitter and receiver provide integrators with an affordable and
scalable 4K UHD distribution platform to support today’s 4K source content natively, with high
frame rates over existing network infrastructures. MaxColor offers high-frame-rate, deep-color, and 4:4:4 chroma support to ensure that what is seen at the screen matches the output of the
source with no subsampling or downscaling.

The series delivers zero detectable latency, instant and seamless switching, 4K up- and
downscaling, and HDR management while supporting all lossless audio formats and HDR10+,
HLG, and Dolby Vision for the best viewing experience. Additional features include image pop,
push, pull, and integrated control.